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ON-DEMAND WEBINAR

Booking.com, Google and the Digital Markets Act: What hotels need to know

This event occurred on July 2, 2024
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Learn from industry experts and a hotelier about the DMA's practical implications.

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Equip yourself with proven methods to drive direct bookings and mitigate traffic drops.

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Get your burning questions answered.

Whether you're already feeling the effects, targeting European guests, or curious about its global implications, this webinar is for you!

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What you'll learn

Booking.com, now a ‘gatekeeper’ like Google, has announced that rate parity clauses will no longer apply in their agreements with hotels in the European Economic Area. Great news at first glance, but the full impact of the Digital Markets Act (DMA) is still unfolding and Google's changes are already negatively affecting hotel visibility and bookings.

  • Current impact on hotels: Understand how Google's compliance with the DMA is reshaping hotel bookings, even outside the EU.
  • Changes in OTA practices: Learn how the DMA might alter OTA operations to benefit your hotel.
  • Real-world insights: Hear from a European hotelier on navigating the DMA’s impact.
  • Actionable strategies: Strengthen your direct booking strategy in this new landscape.

Hear from our expert speakers

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Robert Gratzl Daremyr

Senior Distribution & Online Sales Manager, Gothia Towers & Upper House

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Charlie Osmond

Chief Growth Officer, Triptease

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Rosie Green

Senior Customer Success Manager, Triptease

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