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Metasearch
Four things to understand about your hotel data
Kyra Platz · April 11, 2019
This article comes from one of Triptease's Direct Booking Coaches. Get in touch to find o...
[WEBINAR] The new metasearch: Smart bidding with Google for guest acquisition and conversion
Triptease Team · April 03, 2019
Recently, Google launched a full destination search site for hotel listings in a move that...
"Google seems to be taking over the role OTAs play in the guest journey - and doing a better job."
Lily McIlwain · March 22, 2019
We've been keeping a close eye on Google Travel for a while now, so when they quietly anno...
Google launches hotel search site: "This could undermine OTAs"
Lily McIlwain · March 20, 2019
Google has launched a full destination search site for hotel listings in a move that could...
Does your hotel offer value parity?
Alisa Voitika · January 18, 2019
Metasearch auctions give hotels a chance to compete with OTAs for your high-value customer...
Metasearch, A/B testing and OTAs: The most popular topics of 2018
Annalisa Duina · December 14, 2018
Another bustling year is drawing to a close for the hospitality industry. So much has happ...