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The new rules of engagement: Black Friday, Cyber Monday and seasonal offers
Holly Groom · November 22, 2020
And just like that, the holiday sales season is here. With everything hotels have had to c...
This is not your average virtual event.
Lily McIlwain · November 18, 2020
Suffering from Zoom fatigue? Us too. From pub quizzes to pictionary, it feels like we've a...
NEW: How Triptease Meta is driving double the average booking volumes for hotels
Lily McIlwain · October 21, 2020
Metasearch is a crucial channel for capturing and converting lower-funnel demand, particul...
"An easy way to drive higher booking volumes": How improving the mobile experience increased this hotel's conversion rate by 29%
Lily McIlwain · July 10, 2020
Mobile bookings: A surprising COVID-19 success story It's clear that one of the most funda...
Hotels in crisis can still win: How to adjust strategies without jeopardizing your future
Alisa Voitika · April 28, 2020
The rise of Chinese travel in the last two decades means that the proportion of travelers...
Bracing for the future in a Google-first world
Lily McIlwain · February 18, 2020
"They're using their tactics to squeeze these entities that are delivering real service......