The importance of SEO for hotels
In today's digital age, having a strong online presence is crucial for the success of any business, including hotels. With more and more people turning to the internet to search for accommodation options, it's essential that hotels implement effective SEO strategies to ensure their hotel website appears prominently in search engine results. Because the higher your hotel's website ranks on search engine result pages (SERPs), the easier it is for potential guests to find and book your hotel.
Creating high-quality and relevant content
When it comes to SEO for hotels, creating high-quality and relevant content is key. But with teams already stretched, dedicating time to generating the right content can be difficult. So why not get AI to do the heavy lifting?
Star speaker from the Direct Booking Summit in Chicago and Vice President of Digital Marketing at Westgate Resorts, Alex Velazquez, stole the show with his presentation explaining exactly how hoteliers can achieve ‘SEO success in 30 minutes’ using various AI tools.
Live on stage he walked through the exact process you can follow to generate the right content that will give you incredible SEO performance for your hotel. You can watch it all below as well as download a copy of his presentations slides.
Using AI tools to save time and drive incredible SEO performance
"SEO is very technical and complicated for us, since we don't have SEO people on the team. Alex's presentation allows you to improve your SEO easily."
SALES & MARKETING DIRECTOR
"Alex is such a great speaker. His sessions are always very informational with applicable takeaways for any hotel type, size or strategy."
DIRECTOR OF DIGITAL MARKETING
