In this week's hospitality roundup, we've got insights from industry leaders, as well as bad news about scams affecting hoteliers recently. From a deep dive into how AI is revolutionizing hotels while maintaining the human touch that guests crave, to practical tips to boost your Easter bookings —here's everything hoteliers need to know right now.
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How AI is revolutionizing hotels: The perfect balance between technology and the human touch
As AI continues to be a massive buzzword in the hospitality industry, hotels are constantly struggling with where it belongs in their operations. Get a Marriott GM’s viewpoint on where AI belongs in your hotel’s operations — and where it should take a backseat.Read the article here
Win more direct bookings this Easter: 5 top tips for increasing website conversion
To win more direct bookings, hotels need website personalization that speaks to guests at the right moment. In our latest blog, we share five proven messaging strategies that helped Triptease customers boost direct bookings over Easter 2024.
Learn how to boost your performance this Easter
Cloudbeds' "State of Independent Lodging" report
Cloudbeds has released its “State of Independent Lodging Report”, detailing the challenges and opportunities that hotels are presented with this year. Their findings? 2025 is a year where independent hotels need to focus on optimizing performance, as post-covid growth tapers off and costs remain high.
Check out the reportITB 2025: Top takeaways and tips for hotels
ITB Berlin showcased rising travel spending and expanding hotel tech and partnerships. Here are our top takeaways to boost direct bookings in 2025 and beyond.
Explore the insightsA phishing campaign impersonating Booking.com is targeting UK hospitality
Cybercriminals have been impersonating Booking.com in a phishing scam aimed at UK hotels, in which fake emails referencing guest reviews and account verifications trick staff into entering their credentials on fraudulent sites. With hotel data and money at risk, Microsoft advises hotels to stay alert, verify email sources, and strengthen cybersecurity measures.
Uncover Booking.com's phishing scamTrump travel ban 2.0: How many U.S. Visitors are at stake?
The Trump administration is proposing a new and expanded travel ban on 43 countries. While the ban would only affect about 1.4% of the US’s global visitors each year so wouldn’t have a significant direct impact on travel is the US, it could be concerning if it marks the beginning of increased travel restrictions worldwide.
Learn more about the ban's potential impactFive years later: The travel industry reflects on COVID-19's impact
It’s officially five years out from the start of the COVID-19 pandemic, and the effects have definitely been long-lasting. Read from leaders in the travel industry about the biggest changes they’ve seen — from a renewed focus on wellness travel to a growth in sustainable practices.
Reflect on the impact of Covid-19
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Genevieve is a product marketing manager at Triptease.
