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All the must-read articles for hoteliers looking to increase direct bookings.
![[Free guide] Is Travel Tuesday the new Black Friday for hoteliers?](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5BIs%20Travel%20Tuesday%20the%20new%20Black%20Friday%20for%20hoteliers_%5D%20%281%29.png "[Free guide] Is Travel Tuesday the new Black Friday for hoteliers?")
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![[WATCH] How hotels can win on Paid Search in 2022](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20How%20hotels%20can%20win%20on%20Paid%20Search%20in%202022%5D.png "[WATCH] How hotels can win on Paid Search in 2022")
[WATCH] How hotels can win on Paid Search in 2022
Read more![[Masterclass] How Covid-19 is changing hotel UX design](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BMasterclass%5D%20How%20Covid-19%20is%20changing%20hotel%20UX%20design%5D.png "[Masterclass] How Covid-19 is changing hotel UX design")
[Masterclass] How Covid-19 is changing hotel UX design
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COVID-19 and how Asia-Pacific hoteliers can respond in times of crisis
Read more![[WATCH THE WEBINAR] Metasearch: What hotels get wrong](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%20THE%20WEBINAR%5D%20Metasearch_%20What%20hotels%20get%20wrong%5D-1.png "[WATCH THE WEBINAR] Metasearch: What hotels get wrong")
[WATCH THE WEBINAR] Metasearch: What hotels get wrong
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There's a massive difference between hotels and OTAs on metasearch
Read more![[WATCH] Unlocking value from every channel - including the OTAs](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20Unlocking%20value%20from%20every%20channel%20-%20including%20the%20OTAs%5D.png "[WATCH] Unlocking value from every channel - including the OTAs")
[WATCH] Unlocking value from every channel - including the OTAs
Read more![[WATCH] A/B testing for hotels](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20AB%20testing%20for%20hotels%5D.png "[WATCH] A/B testing for hotels")