ON-DEMAND WEBINARS
[WATCH] A/B testing for hotels
May 3, 2018 10:00:00 AM
"Either people are incompetent or they are lying." Watch Triptease dive into the importance of being rigorous with your data.
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The end of OTA undercuts: How hotels can win the pricing battle
Discover how hotels can win the pricing battle against OTA undercuts for good. Learn about Triptease's Price Match tool and the key strategies to maintain rate parity and increase direct bookings.

Metasearch parity solved: Increase bookings by 33%
Triptease Price Match on Meta allows hoteliers to adjust metasearch prices automatically to win direct bookings back from OTAs in this competitive channel

Who's undercutting you on Metasearch? Free parity health check
Discover opportunities for precision discounting strategies to drive more direct bookings on Metasearch

The Triptease Difference
Since we launched Price Check in February 2015, we’ve seen the market explode with a desire for showing OTA prices directly on the hotel website. All around the web, widgets are popping up to demonstrate how the direct price compares. It’s been great to witness all that growth.

The undeniable impact of parity on your website conversion rate
Hotels which are undercut between 0-10% of the time convert 34% higher than those undercut 30-40% of the time.

McDreams Hotels doubles their CTR with Price Match on Metasearch
Price Match on Metasearch helped McDreams Hotels tackle price undercutting on metasearch, increase their direct bookings and revenue, and save time.

If the price is the same, I'll book at the OTA - said no one, ever.
“When guests see price parity, surely they will still book through an OTA that they know and have used before?” Nope. We've heard this question a lot so thought we'd take you through how guests really react to OTA prices.. It goes without saying that as a value-conscious marketplace, consumers

What we learned from testing hotel websites on real guests
Find out how we continue to improve the performance of Price Check by applying the principles of user testing.

A new Parity product for a changing booking landscape
The new Triptease Parity provides more data sources including OTA prices on metasearch, historical price changes and new ways to analyze hotel parity data.