Increasing conversion
Luxury Family Hotels runs a chain of 8 hotels for family holidays in England. Each property is meticulously tailored to providing the best family holiday experience. Luxury Family Hotels aim to put family at the core of each holiday, whichever of the hotels they choose, which means helping families to have the most transparent and simple, booking process possible.
Luxury Family Hotels’ goal is to drive direct booking by increasing conversion to their booking engine, this has been
achieved in 2015 with a 24% increase in revenue and a fall in some of Luxury Family Hotel’s key third parties’ revenues
which has, ultimately, resulted in a saving for all involved. This ensures that Luxury Family Hotels can continue to provide a unique, luxury service to their guests.
Working with Triptease
“We have found working with Triptease to be so simple, their Price Check Widget has helped to improve our conversion rates and our relationships with our guests. Being able to show our guests that we have the best rate available is invaluable in maintaining a strong and positive relationship.
The Data Platform enables us to see exactly what is happening with each of our hotels. We can now truly monitor our parity and, importantly, examine the trends over time.
I would encourage other hoteliers to try out Triptease, it has combined useful data with easy to use technology and merges seamlessly with our existing website; perfect for any hotelier keen to connect more closely with their guests.”
Results
- +12% increase in conversions
- +24% increase in revenue
Luxury Family Hotels came to Triptease with the goal of driving direct booking by increasing conversion on their booking engine and achieved it with an impressive 24% increase in revenue and a fall in third party costs. This ensures that Luxury Family Hotels can continue to provide a unique, luxury service to their guests.
“I would encourage other hoteliers to try out Triptease, it has combined useful data with easy to use technology and merges seamlessly with our existing website; perfect for any hotelier keen to connect more closely with their guests.”
Jonathan Parker
Head of Revenue and Sales
