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All the must-read articles for hoteliers looking to increase direct bookings.
![[Free guide] Is Travel Tuesday the new Black Friday for hoteliers?](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5BIs%20Travel%20Tuesday%20the%20new%20Black%20Friday%20for%20hoteliers_%5D%20%281%29.png "[Free guide] Is Travel Tuesday the new Black Friday for hoteliers?")
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Perplexity AI introduces new hotel search agent
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Quick hotel strategy tips: Must-read insights for March '25 (Part 2)
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Win more direct bookings this Easter: 5 top tips for increasing website conversion
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Triptease & Cloudbeds partner to help hoteliers boost direct bookings
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Quick hotel strategy tips: Must-read insights for March '25 (Part 1)
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![[Video] How to have a ‘Million dollar month’ with Schulte Hotels](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BVideo%5D%20How%20to%20have%20a%20%E2%80%98Million%20dollar%20month%E2%80%99%20with%20Schulte%20Hotels%5D.png "[Video] How to have a ‘Million dollar month’ with Schulte Hotels")
![[Video] What is Google's Performance Max for Travel Goals?](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BVideo%5D%20What%20is%20commission%20bidding%20%28CPA%29%20and%20why%20is%20Google%20removing%20it_%5D.png "[Video] What is Google's Performance Max for Travel Goals?")
![[Video] What is Target Return on Ad Spend (tROAS)?](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BVideo%5D%20What%20is%20Target%20Return%20on%20Ad%20Spend%20%28tROAS%29_%5D.png "[Video] What is Target Return on Ad Spend (tROAS)?")
![[Webinar] Google kills CPA: How hotels can still win on metasearch](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWebinar%5D%20Google%20kills%20CPA_%20How%20hotels%20can%20still%20win%20on%20metasearch%5D.png "[Webinar] Google kills CPA: How hotels can still win on metasearch")
![[WATCH] The Future of Google Travel](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20The%20Future%20of%20Google%20Travel%5D.png "[WATCH] The Future of Google Travel")
![[WATCH] What’s new in 2022? Hotel Rate Parity Trends](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20What%E2%80%99s%20new%20in%202022_%20Hotel%20Rate%20Parity%20Trends%5D.png "[WATCH] What’s new in 2022? Hotel Rate Parity Trends")
![[WATCH] How hotels can win on Paid Search in 2022](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20How%20hotels%20can%20win%20on%20Paid%20Search%20in%202022%5D.png "[WATCH] How hotels can win on Paid Search in 2022")
![[Masterclass] How Covid-19 is changing hotel UX design](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BMasterclass%5D%20How%20Covid-19%20is%20changing%20hotel%20UX%20design%5D.png "[Masterclass] How Covid-19 is changing hotel UX design")
![[WATCH] Retargeting Webinar Series: Bring guests back to book direct](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20Retargeting%20Webinar%20Series_%20Bring%20guests%20back%20to%20book%20direct%5D-1.png "[WATCH] Retargeting Webinar Series: Bring guests back to book direct")
![[WATCH THE WEBINAR] Metasearch: What hotels get wrong](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%20THE%20WEBINAR%5D%20Metasearch_%20What%20hotels%20get%20wrong%5D-1.png "[WATCH THE WEBINAR] Metasearch: What hotels get wrong")
![[WATCH] Unlocking value from every channel - including the OTAs](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20Unlocking%20value%20from%20every%20channel%20-%20including%20the%20OTAs%5D.png "[WATCH] Unlocking value from every channel - including the OTAs")
![[WATCH] A/B testing for hotels](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20AB%20testing%20for%20hotels%5D.png "[WATCH] A/B testing for hotels")
![[WATCH] Big data isn't scary — here's how all hotels can use it](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20Big%20data%20isnt%20scary%20%E2%80%94%20heres%20how%20all%20hotels%20can%20use%20it%5D.png "[WATCH] Big data isn't scary — here's how all hotels can use it")
![[WATCH] Direct Booking Strategies for 2018 and beyond](https://www.triptease.com/hubfs/Resources%20-%20feature%20images/Feature-Image_%5B%5BWATCH%5D%20Direct%20Booking%20Strategies%20for%202018%20and%20beyond%5D.png "[WATCH] Direct Booking Strategies for 2018 and beyond")
